Digital Marketing Intern

Job Description

Position Overview

We are seeking a motivated and creative Digital Marketing Intern to join our marketing team. This entry-level position offers hands-on experience in various aspects of digital marketing, providing an excellent opportunity to develop practical skills and contribute to real campaigns.

Key Responsibilities

Content & Social Media

• Assist in creating engaging content for social media platforms (Instagram, Facebook, LinkedIn, Twitter)
• Schedule and publish posts using social media management tools
• Monitor social media channels and engage with audience comments and messages
• Research trending topics and hashtags relevant to our industry

Campaign Support

• Support the execution of digital marketing campaigns across multiple channels
• Help create email marketing campaigns and newsletters
• Assist with basic graphic design tasks using tools like Canva or Adobe Creative Suite
• Track campaign performance and compile weekly reports

Analytics & Research

• Monitor website traffic and social media analytics using Google Analytics and platform insights
• Conduct competitor analysis and market research
• Identify opportunities for content optimization and audience growth
• Maintain records of campaign metrics and performance data

General Marketing Tasks

• Assist in maintaining the content calendar
• Help with SEO research and keyword analysis
• Support blog writing and content creation efforts
• Collaborate with team members on creative brainstorming sessions

Required Qualifications

• Currently pursuing or recently completed a degree in Marketing, Communications, Business, or related field
• Basic understanding of major social media platforms and digital marketing concepts
• Strong written and verbal communication skills
• Familiarity with Microsoft Office Suite (Word, Excel, PowerPoint)
• Creative mindset with attention to detail
• Ability to multitask and meet deadlines
• Eagerness to learn and adapt in a fast-paced environment

Preferred Qualifications

• Experience with Canva, Adobe Photoshop, or other design tools
• Knowledge of Google Analytics, Google Ads, or Facebook Ads Manager
• Understanding of SEO principles and content marketing
• Previous internship or coursework in digital marketing
• Basic knowledge of HTML/CSS (plus but not required)
• Familiarity with social media scheduling tools (Hootsuite, Buffer, etc.)

What You’ll Gain

• Hands-on experience with real digital marketing campaigns
• Mentorship from experienced marketing professionals
• Exposure to various digital marketing tools and platforms
• Portfolio-building opportunities
• Certificate of completion and letter of recommendation upon successful completion
• Potential for full-time employment based on performance